"Deep within a magical kingdom, you will find Snowtown. At the heart of Snowtown is “Santa Street”.  Wander through this narrow laneway packed with charming, seasonal window displays, twinkling lights, Christmas characters and incredible scents and smells.  Venture through the final doorway and you'll be magically transported to the rooftops of Snowtown."

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RETìníZE were tasked with creating the digital aspects of this ambitious project for the W5 Interactive Discovery Centre.  The exhibit features multiple street scenes and a snowy rooftop view, all containing animated environments and animated characters.